Tags Archives: sales letter writing

Joe Vitale and The Power of Hypnotic Writing

Lately, I’ve been reading a book called “Hypnotic Writing”, by none other than copywriting legend Joe Vitale. Now, I’ve been writing sales letters and website content for years, but I’m a firm believer in not resting on my laurels! I mean, if I can learn anything else about copywriting that might allow me to make […]

SEO Copywriting 101

As a freelance copywriter with a lovely little website, I’m often asked to write search engine optimised website copy for my clients. The fact is, plain and simple website copywriting – however good it may be – just isn’t enough anymore! After all, if you’re going to create a website, then you want to do […]